Life from Life - Jancis Robinson Wine Writing Finalist
An Interview with Craig Camp of Southern Oregon's Troon Vineyard & Farm “With biodiversity, we are trying to keep everything in balance. And that becomes a self-sustaining system.”
Troon’s Craig Camp is interviewed on the RegenBrands Podcast
Why the Wine World May Depend on Regenerative Agriculture — Starting Now
“When Craig Camp took over as general manager of Troon Vineyard in southern Oregon in 2016, the property had been conventionally farmed for many years, and the plants were missing many of the basic nutrients they needed. But when he had the soil tested, he discovered those nutrients were already there.
“You ask yourself, ‘Why isn’t it going from the soil to the vine?’” Camps says. “The answer is typically that the soil microbes that act as a conduit from the dirt to the plant can’t do their job properly because they’re lacking nutrients. That’s when you
Troon Vineyard Earns Regenerative Organic Certification - Organic Grower
“You have to be fully committed and believe in what you are doing,” said Craig Camp, general manager of Troon Vineyard. “The Regenerative Organic slogan is ‘Farm like the world depends on it.’ That’s what you have to be prepared to do. Certifications are not hard to do if you are committed to the health of your farm.”
Wednesday Winery Spotlight: Troon Vineyard - I have known Craig Camp, the general manager at Troon, for over a decade now and how he has transformed Troon has truly been remarkable… Troon is now the leader among producers from the region, championing organic farming as well as highlighting somewhat out of the mainstream varieties and styles
“Camp is now charged with getting deep into vineyard management, making the neglected Troon Vineyards and Winery into a biodynamic powerhouse and, subsequently, turning out wines from grapes planted in healthy soils that are appropriate for the vines planted there.”
Mon Viti (French Viticultural Magazine)
CRAIG CAMP, ÉTATS-UNIS - Du carignan et du mourvèdre contre le réchauffement climatique
Building vineyard biodiversity to combat climate emergency - The Buyer (British Wine Trade Magazine)
Tutti pazzi per il Vermentino. Perché? Secondo Craig Camp, esperto di vino e amministra- tore della Troon Vineyard nell’Oregon del sud: «Il Vermentino è il sogno di ogni enologo: facile da piantare e far crescere, sensibile a pochi parassiti; è amico sia dell’acciaio inox sia del legno». Infatti questo vitigno, dalla facile pronuncia (per noi americani, ndr), è vinificato in diversi stili, il che è importante sia per chi ci lavora sia per il consumatore finale, che non vuole sembrare poco colto quando ordina un vino. (Page 25)
PodCast Interview: The Organic Wine Podcast
Video Interview: by Amy Gross on Wine4Me
The Wine Makers Podcast Interview with Craig Camp
https://radiomisfits.com/twm151/
Troon Renaissance - Oregon Wine Press
“Integral to the successful relaunch was general manager Craig Camp. With extensive experience at Cornerstone Cellars in Napa and Anne Amie in Oregon, he was now charged with transforming Troon into a Biodynamic farming operation and creating beautiful wines from the rejuvenated earth. At the 100-acre ranch, 45 acres are planted to wine grapes; these existing vines are being replanted in a rotating process as the soil recovers.”
https://www.oregonwinepress.com/troon-renaissance
Troon: A vineyard reimagined - Wine Press Northwest
“Camp fell in love with and saw the potential of the land in 2016. He envisioned a healthier estate but knew a long-term vision would have to start with a whole lot of science, data and experience. After a complete analysis of the property, soil and microbiology, they started planting with a plan. The plan included becoming a Demeter-certified Biodynamic property, a process that took three years.”
Vinography Unboxed
“This week included a really fantastic white wine from the little producer in Southern Oregon that more and more people are starting to learn about, Troon Vineyards. I've reviewed a number of their wines over the past couple of years, but under the leadership of General Manager Craig Camp they have gotten better and better. This white blend is perhaps one of the best I've tasted from the estate, offering all sorts of savory deliciousness that will waken any tired palate.”
http://www.vinography.com/archives/2019/07/vinography_unboxed_week_of_714.html
A Talk With Craig Camp of Troon Vineyard - The Wine Write
“Drawn by the challenge of promoting an up and coming wine region, Craig made his way to Troon Vineyard in 2016. He's championing biodynamic farming there and working to toot the horn about the nice things happening now at Troon and the Applegate Valley. We talk about that and other wine stuff with Craig today. Enjoy our chat.”
http://www.thewinewrite.com/2019/02/a-talk-with-craig-camp-of-troon.html
- Forbes Magazine
“Craig Camp at Cornerstone Cellars in Yountville, California models successful social prospecting. He is a superuser of VinTank’s suite of social monitoring and interaction tools, including its geo-fencing capabilities, to identify and reach out to wine enthusiasts who visit Napa Valley. As a result, he attributes a full 10% of his tasting room traffic to his outreach efforts on social media”.
Madiran vs Applegate Valley - Why Applegate Valley? It is home to Troon Vineyard and their 100% Tannat wine. Craig Camp took over as General Manager at Troon Vineyards in 2016. Craig is a man I admire. Not only does he have great insight to the wine industry, everywhere he goes high quality wines follows." Michelle Williams, Dallas
https://rockinredblog.com/2017/07/15/winophiles-showdown-cahors-vs-applegate-valley/
- Getting My Geek On With Wines from Southern Oregon
Troon Vineyard is now managed by one of the nicest and most generous people I have met in the wine industry, Craig Camp (who also writes a great blog, Wine Camp).
https://thedrunkencyclist.com/2017/03/27/getting-my-geek-on-with-wines-from-southern-oregon/
- Michelle Williams, Dallas
Craig Camp: Succeeding at Making Great Wine "Craig Camp knows wine from every angle."
https://rockinredblog.com/2017/01/30/6714/
- WineStudio Presents Craig Camp
It’s a pleasure to announce that legendary Craig Camp will be featured on the weekly #winestudio Twitter chat hosted by the seasoned wine expert Tina Morey. And you are invited to this entertaining and interactive program to “meet” Craig!
- BK Wine Magazine - Sweden
Wine pioneers in Oregon, Craig Camp and Steve Hall at Troon Vineyard
- Fredric Koeppl, Memphis
“Many consumers and wine professionals will remember Camp for the turn-around he orchestrated for Cornerstone Cellars in Napa Valley, bringing that primarily cabernet sauvignon producer into new markets at several levels and cementing its national reputation.”
http://biggerthanyourhead.net/2016/08/24/malbec-tannat-troon/
- Vinography - Alder Yarrow, North American Correspondent JancisRobinson.com, San Francisco
Building a Foundation The Right Way: The Wines of Cornerstone Cellars, Napa
“I first met Craig Camp in Oregon, where he was running Anne Amie vineyards, and where he had already proven to be one of the most internet-savvy individuals I had ever seen in the wine business. An early industry blogger, Craig was just as earnest in person as I found his writings to be online. I got to know Craig in fits and starts, as online interactions and occasional meet-ups in Oregon migrated from acquaintance to friendship.
And then one day, Camp announced he was coming to Napa. I must admit to being slightly shocked at the news, so deeply did I associate Camp with the Willamette Valley. But having gotten to know the dedication and passion that Camp brings to his work, I trusted that whatever he was doing, it was going to be interesting.
Cornerstone continues to evolve, but like the rapidly shortening line of a tether ball accelerating towards the pole, the wines of Cornerstone are beginning to gravitate towards a quality and consistency that is quite admirable, and the equal of any of Napa's stalwart producers. Camp and Keene seem to be laying the foundation for becoming a fixture in the valley. Their Yountville tasting room has already become one of the town's most visited, and thanks to Camp, the winery has quickly become among the most successful industry players in social media and new internet technologies such as geofencing.”
http://www.vinography.com/archives/2014/05/building_a_foundation_the_righ.html
- Grape Collective, New York
“To demonstrate the power of connecting directly with consumers, Mabray often praises the work of Cornerstone Cellars, a small Napa Valley winery. Cornerstone produces about 10,000 cases of wine each year and employs just seven people. The CEO, Craig Camp, understands that successful engagement demands a consistent, ongoing dialogue.
Suppose a steakhouse patron in Kansas City praises a wine from Cornerstone on Twitter. There's a good chance that Camp will thank that consumer, even extending an invitation to visit his tasting room. Or suppose a couple gets engaged over dinner while vacationing in Napa and shares the news on Facebook. If a member of that couple has been profiled by VinTank and checks in at Cornerstone via Foursquare the next morning, the tasting room staff might break out a bottle of sparkling wine. This wouldn't just enhance the couple's visit — it could result in a long-term relationship for Cornerstone.”
- Grape Experiences - Chicago
Craig’s goal was to produce great wines that expressed the nuances of the terroir from which the grapes were grown…he was incredibly successful and met that goal year after year. This spring, boasting an accomplished resume, he moved on…to Troon Vineyard in the Applegate Valley region of southern Oregon. Craig is now General Manager and they are fortunate, indeed. http://www.grape-experiences.com/2016/11/winestudio-presents-craig-camp-general-manager-troon-vineyard/
Gang of Pour, Detroit “Troon has been making something of a splash lately, not just because the wines are, for the most part, very good, but also due to the fairly recent addition of Craig Camp to the General Manager position. I’ve been virtually acquainted with Craig since before he took on the GM job at Cornerstone in Napa back in 2009, when we crossed paths and traded notes on various wine forums. Along with his many other considerable skills, Craig totally gets social media, and knows how to use it to promotes his business concerns; he demonstrated that during his tenure at Cornerstone, and, if anything, he’s doing so even more adroitly at Troon.” http://blogs.gangofpour.com/a-six-pack-of-troon
James Melendez, San Francisco
“I have known Craig for over half a decade and have followed him and his wines from Cornerstone Cellars in Yountville to Troon Vineyard. Craig has been involved with producers that are top of their game for wines of distinction, wines of balance. Craig has a grand passion for the best that wine and great food can offer. His European experience is shown in his devotion to the art of creating great wines. I think many producers believe they craft the best wines but the attention to detail is essential. I have talked with him and it is clear that he has a clear sense of a 360 view of wine–his involvement in wine is admirable of working on the back and front end of many wine businesses. “
https://jamesthewineguy.wordpress.com/2016/08/27/james-the-wine-guy-interview-series-craig-camp/
- “Today General Manager Craig Camp (a wine biz veteran and consummate professional) along with winemaker Jeff Keene have propelled Cornerstone Cellars to the top-tier of California wineries” BevX.com Chicago
Michelle Williams, Dallas
“I am super excited to see what the future has in store for Troon Vineyards. They have just recently added Craig Camp, a wine pioneer and man I admire, as their new general manager. Craig has worked in many facets of the wine industry since the 1970’s. He has a brilliant mind and great palate for wine.”
https://rockinredblog.com/2016/06/27/the-pioneering-spirit-of-troon-vineyards/
“The name Craig Camp of Cornerstone Cellars kept popping up in my never-ending search for exceptional wines; constant reminders via social media like Twitter and Facebook give wineries a reach out to their customer.” Style Magazine